TIRE
RETAILING
Decision makers in the retail tire and automotive service
markets value this segment of Today’s Tire Industry
for the information and insights it provides that can
increase profitability, train employees and keep the reader
abreast of industry trends. Topics include tire industry
products and improving marketing strategies, as well as
legal and legislative issues.
COMMERCIAL TIRE SERVICE
A primary element of TIA’s hugely successful Commercial
Tire Service Training and Certification Program, this
segment of Today’s Tire Industry is the vehicle for
providing tire dealers and their personnel a constant
source of information about truck tire and wheel service.
Each issue features step-by-step service procedures and
safety guidelines for commercial tire service professionals,
as well as the latest tools and equipment for the industry.
Bonus Distribution: Companies advertising in this section
of Today’s Tire Industry will receive a free black
& white ad of the same size in two successive issues
of TIA’s Commercial Tire Service Today, a publication
sent to over 5,000 Certified Tire Service technicians
and instructors each month.
TIRE RETREADING & REPAIRING
This specialized section of Today’s Tire Industry
carries on the “Retreader’s Journal” tradition
recognized for over 40 years. It is specifically targeted
to tire retreaders, repairers and their employees; retread
and repair material sales personnel; equipment sales people;
and others whose activities involve the tire and transportation
industries. Subjects include tire retread and repair techniques,
equipment and tool innovations, and materials for retreading
and repairing. Quality products, cost effectiveness, employee
knowledge and production efficiency are regular featured
topics.
TIRE & RUBBER RECYCLING
Improving the public’s knowledge of tire and rubber
recycling and the important contribution it makes to the
economy and the environment is a major objective of Today’s
Tire Industry. Features highlight new businesses in the
industry; purchasing guidelines for items with recycled
rubber content; and government action at local, state
and federal levels. Innovation and advances in materials
handling techniques, equipment and technology take top
billing along with information about educational, training
and networking opportunities.
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