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FOR IMMEDIATE RELEASE
TIA Contact: Roy Littlefield
October 31, 2007
301-430-7280

TIA MEMBERS TO BE PART OF EBAY MOTORS TIRE PORTAL

Las Vegas, NV – (October 31, 2007) The Tire Industry Association (TIA) today announced that eBay Motors plans to incorporate into their tire portal a tire installer network that includes TIA members. The network will feature all TIA members and designate those who have certified automotive and commercial tire service technicians.

When an eBay Motors customer purchases a tire or wheel related product, they will be notified that a local TIA tire installer can be found via the eBay Motors tire portal. TIA members will have the opportunity to feature their own business on eBay Motors and be part of the largest online market place for automotive parts and accessories. In addition to member participation, the Association will be providing eBay Motors with content for its Web site to help educate consumers on tire and wheel products.

“We are very excited about the opportunity this presents for our members,” said TIA Executive Vice President Roy Littlefield. “It is a great way for members to acquire new customers with more than13 million unique visitors viewing eBay Motors on a monthly basis. This is also an excellent way for the Association to educate the public on the value of membership and technician training and certification, as well as increase the awareness of the Tire Industry Association. ” 

The eBay Motors tire portal is expected to be fully functioning in 2008. Individuals interested in learning more about this TIA member benefit should contact TIA Director of Membership Megan Walsh at 800-876-8372 ext. 112 or by email at mwalsh@tireindustry.org.

# # #

TIA is an international association representing all segments of the tire industry, including those that manufacture, repair, recycle, sell, service or use new or retreaded tires, and also those suppliers or individuals who furnish equipment, material or services to the industry. The Tire Industry Association (TIA) has a history that spans more than 80 years and includes several name changes. Originally known as the National Tire Dealers & Retreaders Association (NTDRA), the organization gave birth over the years to the American Retreaders Association (ARA) and the Tire Association of North America (TANA).  ARA changed its name to the International Tire & Rubber Association (ITRA) and merged with TANA in 2002 to form the current Tire Industry Association (TIA), which now represents every interest in the tire industry. 

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