The Tire Industry Association gives you - the advertiser - direct access to thousands of decision makers in the tire industry. Unlike most sites, we do not charge you for the number of impressions (the number of times a page is viewed that contains your ad) but for 1-, 3-, 6- and 12-month blocks of time on our web site -- a better value for each advertising dollar. Two sizes of banner ads are available on the site: square button ads and tower button ads.

www.tireindustry.org

The TIA web site is an industry resource containing over 2,150 pages. The site has prime placement in all the major search engines, as well as listings in search engines for dozens of countries around the world.

Site visitation has grown tremendously since launch; during the First month, in January 2003, there were 6,570 unique visitors. In May 2008, there were 74,915 unique visitors.

During 2007, there were over 509,187 unique visitors to the site, or 1,395 unique visitor per day. During the first half of 2008, the site has received on average over 1,900 unique visitors per day (up 15% from 2007).

WEALTH OF INFORMATION:

Over 2,150 pages in the site, updated regularly and growing every month. Of this, approximately 39% or 858 pages are for members only. The site is searchable using Google technology.

GLOBAL ADVANTAGE

While a majority of visitors to the Tire Industry Association web site are from the United States, the site is also viewed by people in dozens of countries throughout the world. Your advertising dollars reach potential customers in the Unites States and around the globe. Approximately 88.7% of visitors are English speakers. Site visitors are from the United States and more then 100 other countries including:

Button Ads

Button ads are small, graphic advertisements that link to your web site. Button ads are placed on the sidebar of every single page of the TIA web site. They provide constant visibility and are never swapped out with other ads. Choose from one of two sizes, and keep in mind that the longer your ad is online, the more you save. Compliment your print advertising in TIA publications with a presence on our web site. Rates are supplied for the standard square size and tower size.

For additional information about website advertising, please contact:
LaKisha Pindell
Director of Advertising
800.876.8372
301.430.7280
301.430.7283 Fax
lpindell@tireindustry.org