Commercial Shop

TIA is partnering with training company MOHR Retail to offer a Zoom-based online Commercial Tire Store Leadership training program. It is designed to help tire store managers develop the interpersonal and leadership skills managers need to create connections, coach, and retain associates who consistently deliver exceptional performance and memorable customer experiences. By learning practical techniques drawn from our national research, your store managers, assistants, and leads will be able to apply proven strategies to keep their teams engaged, inspired, and productive no matter what challenges or surprises may come their way.

Target Audience

  • Commercial Tire Store Managers
  • Owner-Managers
  • Service Managers / Shop Managers

Upcoming Class Schedule

Meeting times are 10 am to Noon (EST), on Tuesdays. Dates for 2024 are: 

Attendance at all 8 sessions and pre-work is required to receive the completion certificate.

Course Content

The coursework will cover:

  • Role of the Leader
  • Discovering your Leadership Style
  • Communication Skills
  • Setting Performance Expectations
  • Improving Below Standard Performance
  • Effective Floor & Field Supervision
  • Coaching in Real Time.

The cost is $750 per student. Class size minimum of 9 and maximum of 16.